Buzz Who?

152 Years in the Making

For more than a century and a half, college athletes have made the NCAA billions of dollars without being able to monetize their own likeness. In 2021, NIL rules changed for the first time in history. Personal branding will jump to the forefront in locker rooms across the country. It is up to teams to position their athletes to be successful both on and off the field. Our 'buzz score' data-backed marketability reports will allow teams to maximize their own exposure as well as gain an edge in recruiting. Welcome to the new world of college athletics!